CORPORATE SOCIAL RESPONSIBILITY
CSR is not just a self-regulating business model for a company to be socially accountable but also ensures that it enhances society and the environment, instead of contributing negatively to it.
Pet projects that reflect the personal interests of individual senior executives find place here. The activities are quick and easy to decide on and implement.
Philanthrophy plays a major role. Corporate donations confer the majority of benefits on society.
Partnering offers significant shared value creation by improving employment, the overall quality of life, and living standards. This long term CSR goals accrue significant benefits to both sides.